Popular new fragrance releases

This list of new fragrance releases brings together scents launched from 2023 onwards that have gathered the most community votes, meaning the recent releases people are paying the most attention to. A few trends stand out in recent launches: salty and mineral notes, new gourmand twists like caramel and pistachio, lighter and more transparent ouds, clean woody bases led by ambroxan, and less sugary takes on fruity florals.

When judging a new perfume, look past the launch hype and focus on how it sits on your skin a few hours in. A popular scent may not suit you; skin chemistry, season and occasion all affect the result. The most reliable approach is to try a sample or blotter first, then wear it on your skin for a full day. The list is generated automatically from our regularly updated database, covers releases from 2023 onwards and is sorted by popularity.